Has the election season hurt Trump the brand???
Clip: 11/03/2016 | 9m 44s
In the past if you added the Trump name to any building, its value would have automatically increased, the effect of Donald Trump’s work to create a huge, global brand that includes products, real estate and, most recently, a campaign. But since the GOP nominee announced his candidacy back in 2015, there are signs that his brand has depreciated. Economics correspondent Paul Solman reports.
Aired: 11/03/16
