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PBS NEWSHOUR

How Romney, Obama Camps Use Google Ads to Target Voters

  • Aired: 04/19/2012
  • 05:41
  • Rating: E
As part of our ongoing series on how the presidential campaign plays out in social media and on the Web, Jeffrey Brown and journalists Lauren Ashburn and Howard Kurtz of daily-download.com discuss how Google Adwords have changed the way President Obama and Mitt Romney target different demographics based on searches.
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