During the 1960s, a creative revolution took over the world of American advertising, ushering in an era of iconic ads such as Doyle Dane Bernbach’s “Think Small” ad for Volkswagen. Hear about this exciting period from real-life Don Drapers and Peggy Olsons – and find out if the three-martini lunches and workplace trysts in AMC's Mad Men were the stuff of dreams or reality.Visit The Real Mad Men and Women of Madison Avenue Website
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Amil Gargano talks about his work on Volvo's ambitious ad campaign in the 1960s.
Amil Gargano on his partner Carl Ally.
George Lois discusses how he once threatened to jump out the window to save his campaign.
George Lois on his attention-getting leotard ad.
Jane Maas on Women in Advertising
Maas and Sirowitz on Ogilvy
Randall Rothenberg discusses the pros and cons of research in advertising.
Paula Green sings the jingle she wrote for the ILGWU.